VNTANA is a cloud based 3D content management platform that helps brands, manufacturers and retailers take their CAD and 3D design assets and turn them into lightweight, optimised 3D models for web, AR, VR and metaverse use. The platform automatically optimises complex 3D files, including very high polygon CAD models, reducing file sizes by up to 99 percent while maintaining visual fidelity. Once optimised, VNTANA provides a 3D and AR viewer that works on desktop, mobile and XR headsets via WebXR, allowing users to view models without needing heavy, custom VR development for each device. It also acts as a single source of truth, a secure cloud repository for all 3D and 2D content, making it easier for teams across design, marketing, sales and operations to collaborate.
Automatic 3D optimisation
A patented engine reduces model complexity while preserving important detail, with customisable presets for polygon count and texture resolution.
Wide format support
Supports major 3D and CAD file types including STEP, IGES, OBJ, FBX, SolidWorks, Catia and Revit, plus 2D content such as images, videos and documents.
Web and XR viewing
A built in WebXR viewer works on compatible headsets and in browser, with AR viewing on iOS, Android and desktop, no app download required.
3D asset library and management
A central cloud repository to store, version and manage 3D assets, with access control, sharing links and customisable workspaces.
Annotation and collaboration
Spatial 3D annotations let users place comments or markers on specific parts of a model, supporting review workflows with stakeholders.
Digital showrooms
Build shareable 3D showrooms combining multiple products in a single web based space, with custom branding and configurable layout.
Publish and distribute assets
Download optimised versions in formats such as glTF, GLB, FBX and USDZ, with API access to integrate with PLM, e-commerce or DAM systems.
Industry integrations
Integrates with fashion 3D design tools like Browzwear, B2B platforms like JOOR, and metaverse partners like ByondXR.
E-commerce and retail
Display 3D product models on websites, storefronts or in AR to boost conversion.
B2B sales and wholesale
Share 3D assets with retail buyers, including viewing products in AR or 3D during wholesale catalogues via the JOOR integration.
Virtual showrooms and metaverse
Create interactive 3D virtual showrooms that customers or partners can explore, made quicker and more scalable with ByondXR.
Design reviews and engineering
Upload high fidelity CAD models, optimise them, and view them in web or XR for review without needing heavy GPU or specialised tools.
Training and maintenance
Use optimised 3D models in AR or VR training modules or maintenance guides, easier to distribute and load than raw CAD.
Marketing and advertising
Produce 3D and AR assets for social media, ads or interactive campaigns, scaling easily thanks to automatic optimisation.
Collaboration and feedback
Designers, product managers and marketing teams can annotate, comment and iterate on 3D models in a shared web viewer.
Product and retail brands
Companies selling physical goods, fashion, furniture or consumer electronics, wanting to leverage 3D and AR in e-commerce, marketing and sales.
Manufacturers
Industrial producers needing to convert and distribute complex CAD models for training, sales or digital twin purposes.
Design teams
Designers and engineers working in CAD or 3D who want an easier way to share models with non-technical stakeholders.
Sales and marketing teams
Teams wanting interactive 3D and AR experiences in sales pitches, digital catalogues or virtual showrooms.
Wholesale and B2B platforms
Businesses working with buyers or retailers, for example via JOOR, that could benefit from 3D and AR product showcasing.
XR developers and integrators
Developers building VR, AR or metaverse applications who need a scalable, optimised 3D asset backend.
Training and L&D departments
Learning teams wanting to embed 3D models into training content or AR based maintenance and onboarding workflows.
Technical preparation and platform setup
- Confirm device compatibility, WebGL browsers, AR or VR headsets and mobile devices, and verify storage and rendering requirements
- Create organisational workspace and user accounts, and assign roles such as administrator, content creator and viewer
- Upload branding elements and configure permissions for uploading, editing and publishing 3D content
Content preparation
- Prepare 3D assets in supported formats and optimise models for web and AR or VR performance
- Add metadata, product information and interactivity triggers
- Test models in preview mode for scale, orientation and visual quality, including lighting and shading
Team readiness and deployment
- Train content creators and onboard marketing, sales and customer facing teams
- Establish a workflow for QA and approval, and test cross device functionality
- Configure AR, VR or web based experiences and test embedding on websites, apps or e-commerce platforms
Ongoing support and improvement
- Maintain device readiness and schedule routine checks of models and experience functionality
- Backup 3D assets, maintain version control, and monitor analytics and engagement metrics
- Gather feedback and plan iterative improvements to marketing, sales or training experiences
